You get lots of people in the door for their first class. Yay! But getting them to come back? That’s another story…You managed to attract people to come to your intro class, or maybe even sign up for a Beginner series. But the enthusiasm of the first class died out quickly, as students started to […]
We asked WCS MEN to tell us what would get them into class. You might be surprised what they had to say! Teachers and promoters: you’re going to love me – be sure to read to the end. It’s global phenomenon: most West Coast Swing scenes in the world struggle to attract men to […]
As WCS spreads and grows exponentially worldwide and the dance evolves, the landscape of dance events is changing too. There are more dance activities available on the market now, so in an effort to compete for attention and attendees, events have to be innovative and offer more value. The tried and true formula is still […]
I have no doubt that 99% of teachers are doing the best they can with the resources they have. But the best intentions can backfire due to limited/outdated resources and misconceptions, specifically about pedagogy (the science of teaching). Diligent, humble teachers with a growth mindset constantly check themselves. Be a student of your own teaching […]
I sat down with Kay Newhouse, affectionately referred to as “Community Mama” of the NorthEastern US, and co-director of Swing Fling, DCSX and MADJam, some of the biggest and most-successful events on the WSDC circuit. We were particularly curious about the awesome initiatives she is taking with the Newcomer demographic, and her ideas on catering […]
Dance event photographer, Brad Whelan (famous for his signature BW watermark) gives us the inside scoop on his photography and some hints for dancers to get their best moments captured. CC: Tell us about your photography business? BW: While I’m now based in Australia, I find myself in another country about 75% of the time. […]
